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The purpose of this article is not to explain the Cadence™ brand story. You can read its story on the Cadence™ website. The purpose of this article is to explain why we wanted to make Cadence™ products available to our customers.
Progression is the only option
Whilst we always take care not to generalise, we are aware that many of our customers are interested in improving their fitness, health and wellbeing through running. In the sport of running, the achievement of any goal normally involves improvement in a specific focus area. Here at Run4It, we strive to provide products and advice that help our customers to achieve their goals. When our customers are improving their running performance, it is only fair and correct that we improve our ability to help.
In short, when a new and unique brand emerges - with an ability to help our customers - we take notice.
Why Cadence™?
Brand identity and product range structure is incredibly important. Cadence™ has positioned itself as a premium hydration brand with a product range that caters for the needs of those who strive to improve their performance in their chosen sport and/or line of work.
We paid close attention to the brand's progression and development. The visible drive to create a product range that is unique and helpful to people was - and is - very inspiring. Therefore, we wanted to make Cadence™ hydration products available to Run4It customers.
Closing thoughts
Cadence™ may not be suitable for everyone, and there may be good reasons why some people may not want to increase their intake of sodium (salt), potassium, and magnesium. However, if you are sweating as a result of physical exertion, and you are seeking to improve your hydration, then Cadence™ products may be a great choice.
We would also like to acknowledge that without the help of the team at Cadence™, it would have been impossible to add the brand to our product range.
